I have been saying it for years: there is still a place for blogs. Even while many new forms of communication have come our way in the past 10 or 15 years, and while each of them may have its own place in the media ecosystem, none can exactly duplicate the unique strengths of blogging. A few years ago I shared some Random, Granular Tips for Bloggers that were meant to help bloggers grow in their craft. Today I am offering an additional list of tips that I hope will accomplish the same goal. Don’t botch the opening lines. The first line or two of any article are the most important because they are the ones that will determine whether people will continue to read or just go on to the next piece of content begging for their attention. A common but ineffective way to begin an article is with something like, “This is part two of a series on…” or “in the last part of this series I covered…” Not only are those uninteresting sentences, but they immediately tell readers that unless they have already read the previous articles, they won’t get much from this one. It is far better to begin with words that stand well on their own and will draw in new readers. After you’ve got them interested you can remind them of the previous articles. (Like in a sermon—first give a great introduction, and then remind people where you’re at in the series.) Don’t botch your title. In a similar … Continue reading More Random, Granular Tips for Bloggers