A La Carte (9/2)
It was interesting to watch the big Apple event yesterday (where they unveiled new iPods, a new AppleTV and a new iTunes). It seemed to me that if you didn’t know the context of the event, it would be very difficult to distinguish it from religion. Steve Jobs has done an amazing job of building a brand that inspires religious fervor. It’s a little bit creepy, to be honest. And this coming from a guy who is typing these words …