I came across a good little article by R.C. Sproul that speaks about the church growth movement. Here are some quotes:
The church growth movement has done an outstanding job in capturing the right words. Everybody opposed to churches growing raise your hands. Anybody out there not want to attract unbelievers to the church of Christ? Is anybody seeking ways to grow the church impractically? The way the theory is couched just about guarantees its being accepted. The problem is the theory doesn’t match the words.
The only seekers we tend to draw with seeker sensitive services are believers seeking a different church. By presenting a God who wants us to look at ourselves, who doesn’t judge and command, who has a wonderful set of insights on how to have a happy, healthy marriage we put God’s imprimatur on narcisism. There’s nothing evangelicals like more than to be told that God loves them just the way they are.